What are Graphics?

Web graphics are the visual parts of your website that help enhancing your content. They're often an integral part of the web page they are used in, and they can be used in a variety of ways, ranging from simple icons to images to advanced animated motion graphics.

Why Use Web Graphics?

It's important to understand the reason for using graphics on the web. Graphics are the most popular form of advertising on the web. In fact, they are the most popular form of advertising on all media, including television. 

The reason is simple: graphics capture attention. Graphical advertising often costs more than text-based advertising, but it is also more effective. Graphics are used to sell products, to promote events, and to attract users.

Many businesses have found that graphics are the only way to attract attention in a crowded marketplace. 

Website graphics are a visual medium, and the most effective forms of graphics are images, not text. That doesn't mean that text has no place in graphics. Graphics can include text, either by using a graphical form of text or by placing text on a graphical background. Graphics can even include text descriptions of graphics.

How To Create Website Graphics?

There are lots of tools you can use online to create website graphics. Here are 3 ways you can go about creating graphics for your website:

Free Tools

If you just want to try something out or have a budget a good option is Canva. They are a very easy to use tool that lets you create logos, icons, social media images and a variety of other graphics.

Here is a good introduction about how to use web graphics on Canvas.

Paid Tools

The most popular suite of paid tools is Adobe Creative Cloud. There are lots of different softwares that Adobe offers but the ones most people use for graphics are Adobe Photoshop or Illustrator.

You can get a bundle plan that lets you try both.

Hire A Professional Graphic Designer

You can leverage the help of experts to create website graphics. This way you can be sure you get high quality assets for your website without needing to spend time creating them yourself.

Our affiliate partner agency offers great designers at budget prices who can work on any of your website requirements.