November 9th, 2020
When you’re building a PowerPoint presentation: naturally, you want the presentation to stand out from the rest and capture the attention of your audience with your design ideas.
There are many ways to do it, but one of the most effective ways is by keeping in mind that design is a language. Design is what will communicate your ideas to the audience and make them understand your intention.
By incorporating different design principles, you can create a visually stunning presentation that will make the audience focus on the most important messages.
You can use the expertise of professional graphic designers* to make sure your Powerpoint presentations look professional and eye catching.
In this tutorial, we’ll learn five design principles that will help you build powerful, clear and memorable presentations.
Let’s get started!
01. Contrast
Contrast is a design principle that uses pairs or groups of elements to attract attention.
It can be used in many different ways, whether you’re using a light background and a dark font, or a cold color and a warm one.
Contrasting colors can add a sense of drama to your presentation and make it more exciting.
02. Repetition
Repetition is a design principle that uses repetition of elements to create a sense of order and unity, as well as to draw attention to important elements.
For example, you can repeat your company logo at the end of every slide in your presentation, and have it in the same color and size.
03. Alignment
Alignment is a design principle that uses the arrangement of elements along a common line or axis to create a sense of order and unity.
Alignment is very useful because it makes the design more organized and structured.
04. Proximity
Proximity is a design principle that uses the arrangement of elements in close physical proximity to create a sense of unity, order and direction.
It can be used to create groupings of similar elements, and to guide the audience’s attention to certain elements of your presentation.
05. Repetition
Repetition is a design principle that uses repetition of elements to create a sense of order and unity, as well as to draw attention to important elements.
For example, you can repeat your company logo at the end of every slide in your presentation, and have it in the same color and size.
Conclusion
Now that you know the five design principles you can use to create an unforgettable presentation, you can start applying them to your next presentation.
If you need help creating your Powerpoint template, you can hire a professional graphic designer*.
They will make sure your presentations look professional and grab the audience's attention.
Disclaimer: I am an affiliate partner with the company. They’re still awesome though.